Parade fills streets with festive cheer

December 29 2017
Parade fills streets with festive cheer

AN estimated 6,000 people packed into Wells for this year’s Wells Rotary Reindeer Parade.

The 11th such event took place this year on December 3, and it filled the city with festive joy.

At noon, Santa Claus in his sleigh, with six reindeer, set off from the Market Place for the annual parade. He was led by Len Sweales, the town crier, Wells City Band and a 1926 Bull Nosed Morris car.

With him in the sleigh and in the back seats of the Morris were the four prizewinners of the poetry and art competitions for local school pupils. They were Molly Couch, Samuel Meek, Maya Belle Rowlands and Mia Plunkett Purcell.

The weather again was kind and the crowds of spectators filled the Market Place, High Street and neighbouring streets.

In addition to Santa Claus and the reindeer, the crowds of young and old were entertained by not just Wells City Band but also the Joyful Spirit gospel choir, the Cantabile Ladies Choir and the Jazz Ensemble.

Monies raised from the market stalls, local and national businesses and programme sales will allow Wells Rotary to contribute more than £3,000 to local charities including the Dorset and Somerset Air Ambulance.

Rotarian Wendy Lucas has been chairman of Wells Rotary Reindeer Committee for the past ten years – she was president of the club in the year that the Reindeer Parade began – but is now stepping down from the role.

“I have thoroughly enjoyed organising the event,” she said.

“I have particularly enjoyed and appreciated the way that so many individuals and groups of people in addition to the many Rotarians have worked enthusiastically to ensure that the Reindeer Parade took place. The Wells community have certainly demonstrated that by working together they have made the Wells Rotary Reindeer Parade a success.

“I am proud of the fact that we have more than fulfilled my three original aims when I started the parade. We have brought thousands of people to the city to support local businesses; we have provided a magical event for children; and we have raised thousands of pounds for the Somerset and Dorset Air Ambulance. Long may it continue.”

More information about Wells Rotary is available at